Through thick and thin.

McKim & Creed is another company I've had the privilege of working with for many years. They provide Engineering, Surveying/Mapping and Sustainable Design services for large-scale private and public sector projects.

Through a rebrand, growth and contractions of their services and geographical reach, and the evolution of their core business, I have gained a great amount of experience in how to successfully, and flexibly position a brand.

My duties with this client have ranged from the production of a corporate newsletter, developing and producing their annual corporate gift, illustrating many posters, branding their extensive fleet of vehicles and consulting with their in-house media director.

Change is a constant.

My work for McKim & Creed has helped this company to consistently exhibit and promote their best qualities. Helping to evolve their brand in a positive way in response to their market — while maintaining their core brand character has been very fulfilling.

McKim & Creed

mckimcreed.com


Project(s):

Print Collateral
Electronic Promotions
Print Advertising
Vehicle Branding
Consulting

Objectives:

To maintain excellence in brand perception across all public and internal facing channels.

Of Note:

McKim & Creed's Christmas gift to their employees and clients was usually the highlight of each year's project list. It was understood that each year's offering should be better received than the last - and this was not lost on the people who got the gifts. We'd always wait anxiously for the first reactions to come in. And I'm happy that we nearly always accomplished our goal.

McKim & Creed ranks #162 among the top 200 environmental firms in the country.

-Engineering News-Record
[2009]